A universal hidden-cost mapper

Everything has a second price. You just never see the sticker.

'Free' apps harvest your data. Cheap goods cost your health. 'Convenient' choices cost your autonomy. The Sticker reveals the hidden bill on everything in your life โ€” so you finally know what you're actually paying.

๐Ÿ“Œ Bookmark this tool โ€” it updates daily
The Invisible Tax

The Invisible Tax You Pay Every Day

Four 'free' things. Four real bills. Pick the one that hits closest.

Instagram

What you see on the price tag $0/month
What you actually pay

52 hours/month of attention ยท 79 data points per session ยท algorithmic feed rewires your decision-making

Amazon Prime 'free shipping'

What you see on the price tag $0 shipping
What you actually pay

$149/yr membership ยท impulse purchases 2.3ร— higher ยท merchant lock-in kills local options

Fast fashion t-shirt

What you see on the price tag $5
What you actually pay

3-wear lifespan ยท 2,700L water ยท microplastics in your bloodstream

Gmail

What you see on the price tag 100% free
What you actually pay

400+ ad data categories built from your emails ยท attention sold to highest bidder

You're paying. You just weren't told the price.

Interactive โ€” the main event

The Sticker: Your Hidden Bill, Item by Item

Toggle the 'free' and cheap things in your life. Watch your total invisible bill accumulate across 7 categories in real time. No signup. No data collected.

What's in your life?

Check everything you actually use

Social & Messaging
Entertainment
Shopping & Deals
Lifestyle
Your biggest hidden-cost contributors right now:
#1 ๐Ÿ“ธ instagram
#2 ๐ŸŽต tiktok
#3 ๐Ÿ’ฌ whatsapp
#4 ๐ŸŽฎ discord
#5 ๐Ÿ“ง gmail
#6 ๐Ÿ’ผ linkedin
#7 ๐Ÿ‘ป snapchat
#8 ๐ŸŽฌ twitch
#9 โ–ถ๏ธ youtube
#10 ๐ŸŽง spotify free
#11 ๐ŸŽž๏ธ netflix basic
#12 ๐Ÿ•น๏ธ free games
#13 ๐Ÿ“ฆ amazon prime
#14 ๐Ÿšš free shipping
#15 ๐Ÿ’ณ cc rewards
#16 ๐Ÿ‘• fast fashion
#17 ๐Ÿ” fast food
#18 โœˆ๏ธ budget airlines
#19 ๐Ÿ“ฑ cheap electronics
#20 ๐Ÿš— rideshare
The Seven Prices

The 7 Prices Nobody Shows You

Every 'free' thing has a second price. Here's the vocabulary to see it.

01

DATA

Your information, harvested and sold โ€” every profile point, search, message, and location ping that companies collect and monetize without paying you.

02

ATTENTION

Your time, captured and monetized โ€” hours spent on feeds you didn't choose to open, on content designed to keep you scrolling.

03

AUTONOMY

Your choices, shaped by algorithms โ€” recommendations, defaults, and dark patterns that steer your decisions while making you feel like you made them.

04

LOCK-IN

Your exit, quietly removed โ€” switching costs, ecosystem walls, and format traps that make leaving harder than staying.

05

HEALTH

Your body, the externalized cost center โ€” sleep loss, sedentary hours, stress from comparison, and physical toxicity from cheap goods.

06

ENVIRONMENT

Your planet, the uncharged landfill โ€” carbon, water, waste, and extraction costs dumped onto the commons so the price stays low.

07

OPPORTUNITY

Your potential, the invisible drain โ€” everything else you could have built, earned, or experienced with the time and resources that were extracted.

The Receipts

The Numbers They Don't Print on Receipts

Not projections. These are costs being extracted right now โ€” from you and millions of others.

2,500
hrs/yr

Hours of attention extracted by free apps per user per year

Source: Mozilla 2023
400+
categories

Ad data categories Google builds from a single Gmail account

Source: Google Ads Help
$1,200
avg

Average switching cost to leave a phone ecosystem

Source: Consumer Reports
2,700
liters

Liters of water in a $5 fast-fashion t-shirt

Source: UNESCO 2023
$1,500
/mo

Free-to-play game revenue per 'whale' user per month

Source: Sensor Tower
700+
times/yr

Times your data is sold per year by brokers

Source: Privacy Intl.
How it works

Three Steps. Ninety Seconds. No Signup.

1

Toggle what's in your life

Check off the free apps, cheap products, and lifestyle choices you actually use. Takes 90 seconds.

2

Watch your hidden bill calculate

Each toggle reveals the invisible costs across 7 categories. Your total updates live โ€” no waiting, no signup.

3

See the sticker. Decide for yourself.

Your complete hidden bill, broken down by category. No guilt trip โ€” just the number you were never shown. Now you choose.

Shareable

Your Sticker Is Shareable. The Second Price Isn't.

Generate a card showing your total hidden cost across the 7 categories, formatted for social media. When people see their sticker, they send it to 3 friends โ€” because nobody believes the number until they calculate their own.

Available in: English ะ ัƒััะบะธะน Espaรฑol ไธญๆ–‡

The sticker doesn't shame โ€” it informs. The number isn't a verdict. It's the start of control.